I've never heard of Bad Bunny until today.
I looked up the halftime show (I don't watch much football). I'm familiar with Hispanic culture, having lived in Orlando much of my life: the halftime performance looked quite well done, and not overly sexualized.
I live around alot of Puerto Rican people. Some are culturally conservative, but that doesn't necessarily play out into culture war politics, much less the kind of prudish sensibilities of Anglo culture. For many Latino people, family ties are more important than even religious ideology, people aren't going to severe relationships with family just because their children might be gay or lesbian, and their faith entails a simple, non-ideological response rooted in relational responsibility. When you come from countries or regions that are used to economic and institutional precarity, putting principles ahead of people is a good way to end up outside any kind of circle of care.