The victimization comes with a personal threat to them. Once you truly believe in hell, you also truly believe you could end up there if you don't do everything in your power to avoid it. And seemingly, one of those transgressions is NOT believing in hell. So, they see us as a personal threat that may send them to hell, and a public threat to those we may succeed to convince; who would then not take the "proper" precautions to avoid hell. Which then makes us responsible for their damnation. In other words, they feel the need to stop us immediately, for everyone's good. That's what we are up against from my perspective.
They are waiting for us to bring an authoritative biblical directive for them to acknowledge or reject. As we know, this doesn't work that way. We are reverse engineering from the outcome we see (UR) toward the beginning. The best we can do is present the scraps that the translation editors overlooked, or left for us.
Willing victims? What other choice do they think they have? You and I and our brothers know better, but do they? Seems not. They are certainly grappling with cognitive dissonance. What we are saying must resonate on a low level with them. But their VIEW of the Bible is screaming at them to ignore us. They always return to the mantra of God being both love and justice. Which they understand as the extremes in his character instead of the tight relationship we see. We understand that God's love is just and God's justice is love. They see love for the believers and justice for the damned. Which would mean that God actually hates the damned. Why else would you decide to burn someone for eternity?