- Feb 5, 2002
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For eleven years, the search engine Ecosia has used most of the revenue from advertising on its website and app towards planting trees—and this month they planted their 100-millionth tree.
The German nonprofit, which became the first ‘B Corporation’ in that country because it was established for social good, has earned its founder Christian Kroll widespread praise—and one reason is that they claim to plant more native species than any other mass tree planting effort.
The phenomenon of mass tree planting began in the early 2000s when scientists began hypothesizing that the increase in CO2 emissions could be countered by replenishing the world’s forests.
Continued below.
The Search Engine That Plants Trees With Every Search Has Just Planted its 100-Millionth Tree
The German nonprofit, which became the first ‘B Corporation’ in that country because it was established for social good, has earned its founder Christian Kroll widespread praise—and one reason is that they claim to plant more native species than any other mass tree planting effort.
The phenomenon of mass tree planting began in the early 2000s when scientists began hypothesizing that the increase in CO2 emissions could be countered by replenishing the world’s forests.
Continued below.
The Search Engine That Plants Trees With Every Search Has Just Planted its 100-Millionth Tree
