Some of 'claims' are really just ideas.
Now if we can just get more people to buy into that.
I have driven a Mercury Grand Marquis (2) for twenty years, but of course must have service done from time to time. When needed I drive a 'loaner'. The loaners are usually mid to small sized cars that we're all familiar with. After driving my Merc for so long I was shocked, angered, saddened, and disappointed (really) at the cheap, plastic, drab, uncomfortable, and downright ugly interior of these cars, including a Buick Park Avenue.
That said if I worked for any of these car companies I would be the best designer or assembler of these pieces of crap the company has ever employed.
As I write this I am driving a Chevy Cobalt LS as a loaner. The seat is barely more comfortable than an old fashioned wooden straight back chair. The interior is more like a jail cell than an automobile. You wouldn't believe it.