TheBear said:
The way I see it, paying a spokesperson to endorse a product is a perfectly legitimate, legal and ethical business transaction. Nothing more. Nothing less.
Well, in the some of the things the white house is done, the legality is questionable. I believe Congress already decided that the fake news report the white house made to endorse the perscription drug plan was illegal. The same reason that was illegal may hold for Armstrong, I dunno.
But the bigger question has to do with personal ethics, not legality, and moreso on the part of the pundits/journalists than the Bush admin. If you are being paid by or involved with an institution that you write or talk about, I feel it is very unethical to not disclose that fact. In an opinion piece there should be the title of the piece, the name of the author, the article itself, and any relevent information about the author. This includes recent or ongoing payment by or involvement with the subject of the article.
Why some people think not doing so is perfectly ethical is beyond me.
There's also the ethical/legal question of the white house using public funds to publically promote partisan policy. If the republican party has a policy it wants to publically promote so it makes it through the senate and wants to use it's own funds to do so - that's fine. That's normal politics. However, if they start using public funds to push a policy issue, like in the case of that fake news report, that not only unethical, but I believe it is also illegal.
I'm familiar enough with Armstrong's situation to strongly feel that Armstrong acted very unethically - I don't know where the funds to pay him came from. As for the other two: The girl who was a pundit on marriage did act unethically, not horribly unethical, but unethical nonetheless - but the whitehouse did nothing wrong. The 3rd person I don't know anything about.