I agree with the "beliefs are not a conscious choice on our part" sentiments. To add to the taste analogy, I've always said, "Assume for the sake of argument that I've never tasted an orange before. You give me a piece, and I chew it slowly, savoring it, letting the juices course through my mouth. Now, do I sit there and consciously decide 'I like this' or 'I don't like this'? No, of course not. I just do"--or "did," I should say...oranges=yummy
Likewise, when I am presented with the Gospel message, I don't sit there and crank my mental gears and flex my congnitave muscles and *make* myself believe or disbelieve...I just don't. I don't like the taste of it, so to speak. No conscious effort was ever exerted at any time during that process. The same goes for the Qur'an, the Book of Mormon, or any other religous document.
Also, concerning Christian theology, if our eternal salvation lies with a choice that we can make or not make, then doesn't it then become salvation by works, rather than by grace? Sure, Jesus may have opened a door that I never could have, and deserves some thanks for that, but in the end I was the one who saved myself, by "choosing" to walk through it. Just from my understanding of Scripture, particular the ninth chapter of Romans, I've always thought that Calvinists are the most correct version of Christianity out there, monstrous as it might be.