- Jun 27, 2003
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- 1,154
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- Faith
- Methodist
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- Married
SEWELLS CUSTOMERS FOR LIFE
Keeping your word is worth more than all the empathy, smiles, and chocolates on your pillow in the world.
Carl Sewell
A customer entering a Sewell automobile dealership may be impressed by the atmosphere of the showroomantique furniture, fresh flowers, and soothing music. However, it takes more than good looks to entice and keep the car-buying public. Sewells goal is not only to make a sale, but to create a Customer for Life. To rise above the crowd, Sewell has developed a reputation for taking care of more details than any other dealershipincluding keeping promises to fix problems the first time, never exceeding an estimated price, and providing exceptional customer service where yes is always the answer. When a customer calls for help, a Sewell employee rushes to the rescue in a specially equipped Suburbanmaking a key, fixing a flat, providing a jump-start, or providing whatever the customer requires to get back on the road.
Carl Sewell Sr. learned selling from his familys first dealership, which was actually a livery stable and movie theater. When the Sewell family began selling Model Ts, the cars arrived in boxes. The final assembly was done at the dealership, and customers were taught how to drive. Like many other families with successful businesses, the Sewells adopted the motto Treat people like you want to be treated. It has served them well. Today, Carl Jr.s relentless and systematic demand for his employees to meet the highest standards in service, sales, and friendliness has made his dealerships among the most successful and emulated in the country.
CONSIDER THIS: Quality is difficult to obtain and it will never develop by chance. Superior service requires a powerful commitment to a systematic plan of constant and long-term improvement.
Submitted by Richard
Keeping your word is worth more than all the empathy, smiles, and chocolates on your pillow in the world.
Carl Sewell
A customer entering a Sewell automobile dealership may be impressed by the atmosphere of the showroomantique furniture, fresh flowers, and soothing music. However, it takes more than good looks to entice and keep the car-buying public. Sewells goal is not only to make a sale, but to create a Customer for Life. To rise above the crowd, Sewell has developed a reputation for taking care of more details than any other dealershipincluding keeping promises to fix problems the first time, never exceeding an estimated price, and providing exceptional customer service where yes is always the answer. When a customer calls for help, a Sewell employee rushes to the rescue in a specially equipped Suburbanmaking a key, fixing a flat, providing a jump-start, or providing whatever the customer requires to get back on the road.
Carl Sewell Sr. learned selling from his familys first dealership, which was actually a livery stable and movie theater. When the Sewell family began selling Model Ts, the cars arrived in boxes. The final assembly was done at the dealership, and customers were taught how to drive. Like many other families with successful businesses, the Sewells adopted the motto Treat people like you want to be treated. It has served them well. Today, Carl Jr.s relentless and systematic demand for his employees to meet the highest standards in service, sales, and friendliness has made his dealerships among the most successful and emulated in the country.
CONSIDER THIS: Quality is difficult to obtain and it will never develop by chance. Superior service requires a powerful commitment to a systematic plan of constant and long-term improvement.
Submitted by Richard
