Is pride wrong? Depends. Do you take pride in sin? Then your pride is wrong. Do you take pride in God? Then your pride is not wrong. It is good to take pride in God for he is worthy to be proud of. He should be a badge on your chest that one is not ashamed of. He is strong and great, both merciful and powerful. The devil does not want Christians taking pride in God though. If the Christian is ashamed of God, the devil can use that to undermine them. To be ashamed of God is to doubt God, just like having pride in God is part of having faith in God. Consequently, the devil can use that doubt to make the Christian fall like Peter fell into the sea.