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(OSV News) — When Vida first opened its doors, the Wisconsin pregnancy resource center primarily focused its efforts on giving diapers, wipes and baby items to parents in need.
But 43 years later, Vida provides much more. In addition to offering guidance, material support and parenting education, it has become a free medical clinic offering pregnancy tests and ultrasounds, but also testing for sexually transmitted infections, pap smears, lactation support and sports physicals. When they saw a growing need for housing, they opened a maternity home, too.
While many pregnancy resource centersfocus on offering material goods, those with the funds and community support to do more are branching out and finding more ways to reach pregnant women and their families.
“We can’t just dabble in it anymore,” Anne Tretinyak, Vida’s executive director, said of running a pregnancy resource center. “We need to be centers of excellence because it’s the right thing — we’re serving the most vulnerable among us.”
Some pregnancy centers hope to use those new strategies and services to reach women impacted by state laws that limit or ban abortion or by the recent federal law that cuts funding for Planned Parenthood.
Continued below.
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But 43 years later, Vida provides much more. In addition to offering guidance, material support and parenting education, it has become a free medical clinic offering pregnancy tests and ultrasounds, but also testing for sexually transmitted infections, pap smears, lactation support and sports physicals. When they saw a growing need for housing, they opened a maternity home, too.
While many pregnancy resource centersfocus on offering material goods, those with the funds and community support to do more are branching out and finding more ways to reach pregnant women and their families.
“We can’t just dabble in it anymore,” Anne Tretinyak, Vida’s executive director, said of running a pregnancy resource center. “We need to be centers of excellence because it’s the right thing — we’re serving the most vulnerable among us.”
Some pregnancy centers hope to use those new strategies and services to reach women impacted by state laws that limit or ban abortion or by the recent federal law that cuts funding for Planned Parenthood.
‘How should you be ready to receive?’
Continued below.

Pregnancy resource centers learn to pivot in changing abortion landscape
Pregnancy centers like Vida expand beyond diapers, offering medical care, housing, and digital outreach to support women post-Roe.
