Ibm’s Secret Of Success

The Story Teller

The Story Teller
Jun 27, 2003
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IBM’S SECRET OF SUCCESS
“It’s a funny thing about life; if you refuse to accept anything but the best, you very often get it.”
—W. Somerset Maugham
Throughout the much of the twentieth century, IBM has been one of the most respected corporations in America. Among the reasons for its success are the corporate beliefs that have been a part of the company from its beginning. The father-son team of Tom Watson and Tom Watson Jr. doggedly promoted a three-part mission for the corporation that became ingrained in every aspect of IBM’s operation. The principles are:
1. Respect for the individual.
2. Unparalleled customer service.
3. Excellence and superior performance.
What’s the big deal? Nearly every company espouses similar principles. The difference is the importance placed on the principles by IBM’s upper management. Tom Watson drilled the importance of the principles into the very fabric of his company. Rewards were given to those employees who exhibited outstanding support of the corporation’s values. One story tells about an IBM representative who needed to deliver a part for a broken computer across town. Bad weather had closed most of the bridges in the city, and traffic on those that remained open was backed up for miles. Not to be deterred, the quick-thinking IBMer put on a pair of skates, wove his way through the gridlock, and got the part to the customer in time.
CONSIDER THIS: We all pay lip service to our principles. Do you believe in yours enough to make them an everyday part of your life? Expect the best of yourself and very often you will get it.
Submitted by Richard