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- Oct 17, 2011
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‘Running out of money’: Kraft, McDonald’s, Whirlpool CEOs all issue same dire warning about US consumers. Get ready now
American consumers have kept the economy afloat for years, even as inflation, high borrowing costs and rising grocery bills squeezed household budgets. But some of the country’s biggest corporate leaders are now warning that shoppers may finally be hitting a breaking point.“They’re literally running out of money at the end of the month,” [Kraft Heinz CEO] Cahillane said in a recent interview (1). “We’re seeing negative cash flows in the lower-income brackets where they’re dipping into savings.”
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