Cant' help but think of Three Amigos. Moving on...
Red is an alert color. The town was not just red, but people were taking the time to make it publicly known that it was on alert. They were covering over the historic town with temporary panic.
Old west town -- cowboy mentality, pride in defending one's rights with guts and determination, protecting the genteel folk and weaker members, with one's heroism.
Full military dress.... talk to G-chick.