Trump's blog isn't lighting up the Internet
Four months after former President Donald Trump was banished from most mainstream social media platforms, he returned to the web last Tuesday with "From the Desk of Donald J. Trump," essentially a blog for his musings.
A week since the unveiling, social media data suggests things are not going well.
Trump’s new blog has attracted a little over 212,000 engagements, defined as backlinks and social interactions — including likes, shares and comments — received across Facebook, Twitter, Pinterest and Reddit. Before the ban, a single Trump tweet was typically liked and retweeted hundreds of thousands of times.
The blog posts come in the form of statements that are also sent to supporters via email. In the multiple daily notes, Trump has attacked his political enemies and endorsed faithful supporters, continued to push false claims and conspiracy theories, and opined on news of the day.